RAF Central Fund partners with Sports Suppliers

The RAF Central Fund has secured new partnerships with four industry leading sports brands to ensure serving RAF personnel can obtain affordable, sustainable and high-quality sports kit and equipment.

These collaborations are part of the Fund’s ongoing commitment to making sport and physical activity more accessible across the RAF, reducing the personal cost barrier and ensuring RAF Sport has the best kit to enhance safety and performance.

Partnering with Decathlon, Sports Directory, Kukri Sports and RAF Sport Clothing allows the Fund to provide affordable, high-quality kit and equipment across multiple sports and promote inclusivity across all ranks in the RAF.

Ross Perriam, CEO at the RAF Central Fund, said: “Our aim is for all serving RAF personnel to develop their full potential through sport and physical activities.

An integral part of this is ensuring that they have the best possible equipment and kit in which to participate in.

We are delighted to have the support of four strong brands, each providing high-quality sporting clothing and equipment and all-round excellent value for money to the RAF.

Collaborating with leading sportswear brands that are economically sustainable was a key goal for the Fund. With responsible consumption and production at the forefront of our values, it was important to us that we work with suppliers who share our environmental ethics.”

The range of discounts, now available online, will aid RAF personnel to participate in their chosen sport, supporting personal development and operational readiness, whilst reinforcing the RAF’s standards of building a happy, healthy and high-performing force.

Decathlon

Decathlon has been selected to supply sports equipment for individuals, Sports Associations and Station Teams. This global brand covers a vast array of equipment for sport with multiple stores nationwide in the UK. Additional services enhance their environmental credentials, including a buyback option, 2nd life store, rental scheme and repair service.

David Baker, Key Partnership Manager for Decathlon said: “With a shared belief in the power of sport to enhance both physical and mental wellbeing, Decathlon is committed to providing access to high-quality kit, equipment, and expertise to those serving across numerous RAF stations. This partnership highlights Decathlon’s dedication to making sport accessible for all and supporting those who serve the nation. At Decathlon, we understand the importance of staying fit and healthy, particularly for those in demanding roles such as the RAF.”

Sports Directory

Sports equipment for Sports Associations and Station Teams can be supplied by Sports Directory with an exclusive RAF discount.

Sports Directory is committed to promoting ethical sourcing and responsible business practices. They strive to ensure that their supply chains operate with consideration for strong environmental, social, and governance (ESG) standards. Sports Directory continually explore ways to improve energy efficiency, aligning their efforts with broader sustainability goals, including those outlined in the government’s carbon reduction initiatives.

Adam Tibbals, Head of Sport at Sports Directory, said: “We’re proud to officially partner with RAF Sport and support the outstanding athletes representing the Royal Air Force. With our wide range of high-quality sports equipment and expert product knowledge, we’re well-equipped to serve multiple sporting associations. We’re excited about the journey ahead and the opportunities this partnership will bring.”

Kukri Sports

Kukri Sports will provide playing kit for our RAF teams, from station level through to elite competitors. Manufactured both here in the UK and Asia, they are committed to producing 50% of their garments using recycled fabrics by 2026.

Josh Beal, Sales Director at Kukri Sports, shared: “We are delighted to be partnering with the RAF Central Fund to support their mission of keeping RAF personnel active. At Kukri, we pride ourselves on delivering innovative and high-quality sportswear solutions, and we are honoured to contribute to the health and performance of those who serve our country. This latest collaboration, following our partnership with British Army Sports, highlights our ongoing commitment to supporting the UK’s armed forces.”

RAF Sport Clothing

Gilmour Sports, who have over 30 years of experience in the sportswear and equipment industry, have created RAFSportClothing.com to supply branded off-field wear to Sports Associations. Promoting professionalism and consistency, this partnership reflects the high standards expected by the RAF.

Gilmour Sports are committed to reducing textile waste and packaging through recycling, reusing materials, and reducing consumption. They are sourcing materials and products responsibly, prioritising sustainable and ethical sources. These efforts are helping them to progress towards carbon neutrality in their operations.